Have you ever thought what really makes a logo great? How do you know that it is just right? Is it the colors, or maybe the shapes? Or could it be something on a whole different level, that’s hidden from plain sight?
We are going to talk about the logos that we have seen many times, but we didn’t pay a lot of attention to guess what they really mean. Below we are going to see 10 secret messages hidden in famous logos. Enjoy!
This one is so cool, because as you can see it includes every letter of the company’s name.
As we all know, the famous “Toblerone” chocolates come from Switzerland. Not only does it have Bern in the name, but also a silhouette inside the mountain logo. Have you ever noticed before?
#3 Tour De France
Source:Tour de France
What you didn’t notice at “FedEx” is they hid a small arrow between letters E and x, which represents the forward momentum and efficiency. Very meaningful.
The letter B in the red circle shows a person wearing Beats headphones. Look closely at it and you’ll see.